Digital screens in the retail environment are becoming an effective platform to reach a targeted group of consumers at a time when they are open to new offers and ready to make purchase decisions. This makes shopping malls a strategic location for promotional communication with a high potential for return.

Screens are located in the most active areas, ensuring maximum reach, and visually appealing content encourages visitors to respond to promotional offers.

Digital screens are not only informative, they create a modern and dynamic shopping experience, reinforcing the image of the shopping mall as a hub of innovation and customer convenience.

For advertisers, this is an opportunity to be visible, relevant and contextually accurate - right where purchasing decisions are made and acted upon.

"Galerija Centrs" is one of the most iconic shopping malls in Riga.

Located in the heart of Old Riga, and open since 1938, it combines historic charm with a modern shopping experience. The shopping centre covers almost an entire block and offers more than 110 shops, restaurants, cafés and service providers. The glass-roofed Rīdzenes Street adds light and spaciousness to the place, making shopping an aesthetic experience.

"Galerija Centrs" attracts both fashion enthusiasts and food lovers, thanks to the “Burzma” food court, where visitors can enjoy authentic flavour combinations in a vibrant setting. Foot traffic is especially high during weekday lunch hours, evenings, and weekends, when the centre becomes a meeting place, shopping destination, and cultural experience all in one.

Visitors to “Galerija Centrs” are diverse — from busy locals combining errands with shopping, to tourists looking to soak in the city’s atmosphere.

Audience profile of "Galerija Centrs" shopping mall.

Screen operating hours:
10:00-21:00