About us
As one of the long-standing and leading outdoor advertising companies, we are now part of Bauer Media Group.
Bauer Media Outdoor operates in 12 European countries, helping advertisers reach millions of consumers through more than 110,000 outdoor advertising screens and displays. Our public infrastructure solutions and strategically important locations give brands and partners the opportunity to connect with their audiences effectively and innovatively.
We are committed to delivering greater advertising impact, creating added value for society through socially significant campaigns, and reducing environmental impact. Our business philosophy is built on two core principles: Platform for Brands and Platform for Good.
Bauer Media Outdoor way
Our business and core beliefs are built on two pillars: Platform for Brands and Platform for Good — reflected in the content displayed on our screens.
For several years, we’ve been purposefully acting in a way that we now call The Bauer Media Outdoor Way — striving to reduce environmental impact with every step we take.
We are transforming our infrastructure and operational principles to build a sustainable business that benefits our broad community of citizens, partners and advertisers.
We actively support and participate in various social initiatives, while also driving the development of sustainable products and digital innovation.
The Bauer Media Outdoor Way helps us deliver more impact for advertisers, with more value for communities, and less impact on our planet.
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Platform for Brands &
Platform for Good
As one of the most effective mass communication channels, we are aware of our ability to speak - both for brands and the public.
Platform for Brands
As a Platform for Brands, we offer flexible, effective and sustainable advertising solutions that reaches audiences at scale, delivering impactful and effective campaigns.
Platform for Good
As a platform for Good, we're helping to build more resilient communities through public services, environmental advances, and the championing of good causes.
Sustainability
We acknowledge our responsibility to help protect the environment and the communities we serve, not only for the future of our business, but for the future of the planet.
We’re focusing on reducing our carbon footprint and other environmental impacts across our operations and are committed to being Carbon Net Zero by 2030 (Scope 1 & 2) and by 2045 (Scope 3).
Enriching everyday life
We are part of the Bauer Media Group - a media business focused on creating content that matters to millions of people across Europe, covering print and online publishing, audio broadcasting and entertainment, Out of Home advertising, and investments in other media related sectors. Our purpose is to enrich everyday life as we entertain, serve, and inspire our customers.
At Bauer Media Outdoor, we connect to enriching everyday life by unlocking deeper engagement through creative, impactful outdoor advertising across 12 markets and over 110,000 sites, alongside the provision of ad-funded social infrastructure.
