The “Travel Digital” network consists of 7 digital wall screens and 2 large-format FAME LED screens located in the main hall and corridors of Riga Central Railway Station. Every day, they connect with the city’s busiest pedestrian flow and give advertisers the opportunity to reach audiences from all over Latvia.

Advertising here is seen by more than 33,000 people daily (ViVi) – everyone traveling by train within Latvia and on international routes. The screens are placed in highly visible spots throughout the station’s main hall and corridors, ensuring exposure to everyone arriving or departing – from local residents to visitors from other cities.

At the Central Station, diverse audiences cross paths every day, allowing advertisers to reach a broad and varied demographic. This is not just a chance to be noticed – it’s an opportunity to inspire purchase ideas that passengers will explore further on the go using their mobile devices.

The station is directly connected to the Origo shopping mall, giving passengers who spend more time at the station the chance to buy products they’ve just seen advertised. Likewise, those arriving from other cities often take advantage of nearby stores and later visit major shopping malls in the capital.