Digital screens in the retail environment are becoming an effective platform to reach a targeted group of consumers at a time when they are open to new offers and ready to make purchase decisions. This makes shopping malls a strategic location for promotional communication with a high potential for return.

Screens are located in the most active areas, ensuring maximum reach, and visually appealing content encourages visitors to respond to promotional offers.

Digital screens are not only informative, they create a modern and dynamic shopping experience, reinforcing the image of the shopping mall as a hub of innovation and customer convenience.

For advertisers, this is an opportunity to be visible, relevant, and contextually precise — right where purchase decisions are made and acted upon.

“Spice” is one of Latvia’s most popular and stylish shopping malls, where shopping transforms into a lifestyle experience.

It attracts active city dwellers, families with children, fashion enthusiasts, and business professionals who appreciate the wide range of brands, high-quality service, and aesthetically pleasing environment.

Visitors come not only to shop — they spend time, get inspired, and enjoy an atmosphere that blends comfort with modern elegance.

Thanks to its location near the airport, “Spice” is also a favourite among international guests.

Audience profile of "Spice" shopping mall.

Screen operating hours:
10:00-21:00